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Power Tools 1993 November - Disc 2
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MKE.TXT
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1993-03-08
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Matsushita Kotobuki Electronics Industies Ltd.
COMPANY BACKGROUND
MKE is a fully owned subsidiary of Matsushita Electric Industrial Co,
Ltd. It was established in Nov 1948, listed Dec 1972; and employs 5,064
people It is the group's production centre of VCRs for North America.
It exports VCRs on a OEM basis to US electric machinery makers, in
addition to exports under Panasonic and Quasar brand names.
SUBSIDARIES
MKE has three wholly-owned subsidiaries:
America Kotobuki Electronics Industries, Inc.
- cited in Vancouver, Washington, this VCR assembly plant is 275,000
sq-ft, and employs 200 people.
Kotobuki Electronics Industries Singapore Pte.Ltd.
- Produces complete, IC-populated printed circuit boards (PCBs) for
colour TVs.
Kotobuki Electronics Indonesia.
-Set-up in April/May 1991 by MKE this 19,800-sq-m VCR plant on an
industrial park is capitalized at US$20M and owned 95% by MKE and 5%
by a private investor Rachmat Gobel. This location has a production
rate of 100,000 units per month.
MKE also owns:
51% of Japanese Victor Co. (JVC - Who supply WangDAT with their
mechanism).
52% of Solbourne computers
100% of MCA Entertainment Co.
Apricot.
Panasquent Co.
OWL Publishers.
PRODUCTS
Video Equipment - 63% 0f 1990 sales, deccreased 7%
Audio and Information equipment - 35% of 1990 sales, increased 50%
Heating Equipment - 2% of 1990 sales
R & D
- Jointly developed Python drives with Archive, and are working
together on Archive's next generation drives, extending its memory
capability to 6GB. They were chosen by Archive as they provide
"Greater depth than that of other manufacturing operations in Taiwan
or Singapore."
- MKE is jointly developing and commercialising voice processing
products with VMX. MKE will manufacture and market in Asia, VMX will
market in the rest of the world. this is a multi-year agreement.
- It is developing security monitors based on video phones.
MANUFACTURE
Their video cassette plant received the Quality Certification Mark from
the Reliability Centre for Electronic Components of Japan.
MKE plans to construct an international production network to offset
the high yen, using parts manufactured in singapore.
3M, Maxell Corp., Insite Peripherals, & Iomega Corp., make up the
Floptical Technology association. MKE is lined-up to be its drive
manufacturer. MKE already manufacture for Quantum Corp.
SALES
- Exports represented 74% of sales in 1990.
- MKE sells the jointly developed Python tape drives undeer its own
product labels in its defined territory of Asia. Archive sells to the
rest of the world.
- They have expanded their OEM sales of low priced VCRs to RCA Corp.
- Manufactures camcorders for sale under its own brand names, and under
the brand names of US companies. One of these customers is Kodak.
- Sells combined TV/VCRs in the US.
- Supplies TVs for General Electric.
FINANCIAL
INCOME (Ymil)
YEAR SALES OPERATING CURRENT NET EARNINGS DIVIDEND EQUITY
PROFIT PROFIT PROFIT PER SHR. PER SHR. PER SHR.
Mar'87 67,139 2,723 5,020 3,317 21.0 4.5 786.4
Mar'88 209,314 8,393 13,249 8,442 53.4 12.5 828.8
Mar'89 226,713 10,611 16,193 8,505 53.8 12.5 869.4
Mar'90 237,672 10,569 17,625 9,798 62.0 12.5 918.2
Mar'91 257,000 11,200 19,000 10,500 66.4 12.5
Mar'92 270,000 12,000 20,000 11,000 69.6 12.5
Sep'90 Sep'89
TOTAL ASSETS 224,097 208,822
FIXED ASSETS 42,118 39,653
CURRENT ASSETS 181,978 169,169
CURRENT LIABILITIES 70,544 64,146
WORKING CAPITAL 111,434 105,023
BANK BORROWINGS 0 0
CAPITAL STOCK 7,907 7,907
CAPITAL SURPLUS 25,515 25,515
SHAREHOLDERS EQUITY 149,450 141,010
EQIUTY RATIO (%) 66.7 67.5
INTEREST & DIVIDEND NET 4,125 3,170
ORGANISATIONAL STRUCTURE
MATSUSHITA ELECTRIC INDUSTRIAL CO, LTD.
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|
__________________________________|______________________________
| | | | |
MATSUSHITA KOTOBUKI Matsushita Kyushu Matsushita And
many
ELECTRONICS Communication Matsushita Electric more...
INDUSTRIES LTD. Industrial Co. Electric Co. of Canada
| Ltd. Ltd. Ltd.
| (Screens for (Manu video (Optical
| video phones) phones for disk)
| export)
|
_________________________________________________
| | |
Kotobuki America Kotobuki
Electronics Kotobuki Electronics
Industries Electronics Indonesia
Singapore Industies (VCR)
Pte Ltd. Inc.
(Circuit boards) (Video, Audio
& Information equip.)
OUTLOOK
Sales and profit projection revised upward. HDDs, high-growth line,
surging further than exxpected. Heating equipment also incresing.
Export-bound VCRs continue declining, but offset by stepped-up
production of compact video movie cameras. Shored up by broadened
product lines from 40M to 100M models, HDDs playing leading role in
growth, with sales ratio rising to 30% of total. ALSO PLANNING TO
FOSTER DAT-APPLIED STRATEGIC PRODUCTS.
* Matsushita Electric Industrial Corp's relationship with Philips -
ME jointly developed DCC with Philips and third parties. Philips owns
35% of ME's US Semi-conductor plants in the US. This has a joint
manufacturing and marketing agreement with Signetics, who is 100% owned
by Philips, although it is thought that ME may buy a stake in
Signetics.
Note. A chart is available which shows clearly Matsushita's OEM sales,
joint technology development agreements and ownerships with
various companies.